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The free tool above shows your website’s “authority” as calculated by Ahrefs (i. If it has a link from the New York Times and Forbes, that it has two referring domains. Domain Rating and URL Rating: (Important AHREFs Domain Rating Explained) The domain and URL ratings of the other sites that will be competing with you are very important. . metricsWith a simple search, we get more than 5,000 pages that mention Hunter. Spy on your competitor’s organic traffic and rankings. Ahrefs, a popular SEO tool, offers a range of metrics to help businesses increase visibility online. It’s calculated by taking the average of all the site’s backlinks and gives you an idea about the quality of a site’s link profile. Ideally, a good affiliate niche has these: Your own interest*. Similarly, DA and DR both are units defined by Moz and ahrefs. Like many people in the SEO field, checking DR on Ahrefs has probably become a ritual for you. Domain rating is a crucial SEO metric developed by Ahrefs to assess a website's authority and strength. SEO Score Checker Tools Ahrefs Site. Good URL slugs are usually in an easy-to-read format which helps the readers and search engines better understand the content on the page. Ahrefs Site Explorer is the primary tool you need to track and monitor URL Rating (UR) in Ahrefs. We then zoomed into these 5. Pair that with world-class data and an excellent UI, and it’s no wonder that Ahrefs has established itself a leader in the SEO software space. A growing link profile means that your site is gaining authority, which can help your pages rank higher. Domain Rating. In A Nutshell. g. The Awareness stage is when people first learn about your brand. The Domain Rating (DR) indicates a site’s backlink profile strength, whereas the Domain Authority (DA) indicates which site would rank higher in search engine results pages (SERPs). Ahrefs Rank is the list of all the websites on the web ordered by the size and quality of their backlink profile (basically, by their Domain Rating). Also called domain authority, this is a search engine ranking score. linked_domains_by_type: Contains the domains that the target links to. A domain comparison tool is also provided in Ahrefs. – Backlinks are the most critical component of Ahrefs DR. AHREFs have stated that Domain Rating does not factor in other variables such as link spam, traffic, domain age, etc. Robots. 1. 3. Ahrefs will then generate a list of all the referring domains, along with data on metrics such as DR (Domain Rating), UR (URL Rating), keywords, inbound and outbound links, anchor text used for the backlink, etc. How Does Moz Calculate Domain Authority? Domain authority is scored on a scale of 1 to 100 (1 being the worst, 100 being the best) using an algorithm designed by Moz. Link exchange. See moreWhat is Domain Rating (DR)? Find out what Ahrefs Domain Rating (DR) is and how it is calculated. Sidenote. Here’s how you can see these opportunities: Go to Ahrefs’ Competitive Analysis tool. Moz’s tool allows businesses to check Domain Authority to “predict how likely a website is to rank on search engine result pages (SERPs). The first step of a SERP analysis is to get a rough sense of the traffic opportunity and ranking difficulty opportunity. 3. There are several tools available for checking your website load speed. Within the definitions lies the answer. The results can be downloaded as a CSV, and are also available on the dashboard. While Ahrefs can (slowly and painfully) gather keyword ranking data from external domains, Moz can’t do it at all. This puts Ahrefs above Moz for this feature, especially since Ahrefs can also generate ranking reports the same as Moz. Internal search engines are dedicated to a single website so that users can easily find content. Domain rating is a proprietary Ahrefs’ metric that shows the score of a domain. The Domain Rating is measured on a scale-out of 100. What is a referring domain? Referring domains are domains from which the target website or web page has one or more backlinks. 85 (a portion of the PageRank of each linking page split across its outbound links) It’s still complicated, so let’s see if I can explain it with some visuals. , Domain Rating). For instance, if Site A (an external website) has one or two backlinks pointing to Site B (your site), then Site A is considered a referring domain of your site. In case of your paint business, you’ll look for keywords that match: paint and different kinds of paints. In the end, you’ll understand what really reflects your SEO efforts and how. linked_domains: Contains the domains that the target links to. The tool will scan your website and measure the user-facing and technical aspects of search engine optimization and report the SEO rating in a number format. After you have chosen a competitor, go to the “Site Explorer” section, and enter the URL. You’ll learn how to complete it in step #4. What is Ahrefs UR and DR? Ahrefs UR and DR are two important metrics used in SEO to measure the authority and quality of a website. Ahrefs has an Ahrefs Rank and Domain Rating. Awareness. Uncover competitors’ landing pages with traffic. The bigger the number, the stronger a page's link profile is. Go to Traffic share by domains. We use Ahrefs to better track our SEO performance and keyword rankings. , Domain Rating). DA and DR technically indicate a website’s domain. Because of. To calculate DR, Ahrefs considers the number of unique domains that link to a website, the quality and authority of those domains, and the number of links pointing to the website. Unlike Moz, Ahrefs does not provide any api to use their metrics means not anyone can use their SEO metrics. Its purpose is to boost the “authority” of your pages in the eyes of Google so that these pages rank higher and bring more search traffic. Enter a competitor’s domain in the Target section. The higher a website’s Domain Rating (DR), the stronger and more authoritative it is. Low competition. To do that, Ahrefs crawls the web, stores tons of data and makes it accessible via a simple user interface. To recap, what we do at Ahrefs is take all the sites we know about and remove many spam and inactive domains, then add some for subdomains on sites like blogspot. It makes sense to buy Ahrefs if you need an all-in-one platform. Still, for Digital Ocean, it took them one year to grow from an 87 to an 89. While these metrics can provide valuable insights for SEO analysis and even measurement, they are only attempts at interpreting. The Ahrefs link intersect tool allows you to compare three of your competitors’ SEO backlinks. Open up Ahrehs' Site Explorer and enter your domain in the search box. Ahrefs is a user-friendly, powerful solution for marketing professionals of all levels of experience. Backlinking can be called a DR boost because it is the most efficient and effective way to increase the domain ranking of your website. A high DR does not necessarily assure lofty search traffic. ” Domain rating is a ranking metric created by Ahrefs assigned to highlight the strength of a website’s backlink profile compared to others in their database. First things first. What Is Domain Rating? First, let’s talk about what Domain Rating (DR) is. Only if Google thinks you used a 302 redirect by mistake for a permanent move does this not happen. It uses a variety of SEO factors like inbound and outbound links, link quality, and the age of your domain to determine your predictive rankings. In 2021, Google’s Gary Illyes said on Twitter that redirect signals consolidate permanently to the new location after one year. . Domain Rating (DR) is a handy ranking metric from Ahrefs. Use this report to find the highest-value backlinks in your portfolio or your most common referring domains. While Domain Authority (DA) was coined by Moz, Domain Rating (DR) was developed by Ahrefs. , Domain Rating). But… is Ahrefs worth your money in 2023? Find out in this detailed review along with its pros, cons and features. Google says that they do not use domain authority as a ranking factor while most of the SEO experts believe that there is a correlation between the domain authority and better rankings. Site Explorer > Enter domain > Overview. Ahrefs DR Checker provided by Sitechecker is an invaluable tool for SEO professionals aiming to analyze the Domain Rating (DR) of websites, a metric developed by Ahrefs, renowned for its accuracy and reliability in assessing a site’s backlink profile strength. Brainstorm “seed” keywords. The two give you information that tells you how well or bad your website or that of your competitor performs in the SERPs. Even if nothing is stopping Google from finding your page, you still need to “prove” to them that it deserves to rank. Keyword Rank Checker by Ahrefs. This metric is designed to show the strength of a website’s total backlink profile. In the Performance chart, toggle the Domain Rating metric on to track your target’s DR over time. This is more than one of the top-20 most visible domains, collinsdictionary. A high Domain Rating score means that your web page has a solid backlink framework, while a low one translates to a poor profile of inbound links. Moz Domain Authority, Explained. Domain Rating is a website metric which was developed by Ahrefs. It calculates the rating by considering various factors, such as backlinks and social shares. According to Ahref’s, the Domain Rating is primarily a website’s authority rating. In this article, we’ll go through 12 common SEO KPIs and discuss if and how you should track them. Noindex. Domain rating is a marketing metric that measures the strength of a website’s backlink profile. Improving your website’s SEO is a long-term project, but if you’re new to the world of digital marketing it can seem like even more of a challenge. e. Go to Organic Keywords. Domain Rating (DR) and URL Rating (UR) are the metrics Ahrefs uses to rate the backlink profile of a website. Let me share a few tips that I think are responsible for our success on this platform. They both are essential scores to analyze a website’s SEO. How to find the backlinks identified by Ahrefs on the target page. In essence, Domain Rating is a proprietary ranking factor that was developed by Ahrefs to gauge the depth of your web page’s backlink profile, based on an index of 1 to 100. 1. Your site's. It’s called Ahrefs Webmaster Tools. Ahrefs developed its own metric called. com’. 63% of Google searchers click on results from the second page. High-paying affiliates. , Domain Rating). Ahrefs shows metrics like domain ratings, backlinks, images, and much more. Ahrefs is the closest you can get to an ‘essential’ tool if you are a serious content marketer or SEO. ). Using computer-generated contentFeatured tool: Ahrefs . Ahrefs offers four different pricing tiers: Lite at $99 a month – ideal for small businesses and freelancers. The goal of creating SEO content is to rank high on Google. Advanced at $399 a month – great for large businesses. A 301 redirect indicates the permanent moving of a web page from one location to another. 1. That means there’s no longer any way to see how much “authority” a web page has in Google’s eyes. Ahrefs Review: The Bottom Line. Ahrefs Rank (AR) ranks all the websites in our database in order, by the size and quality of their dofollow referring domains — basically, by their DR . They both are essential scores to analyze a website’s SEO. All three are measures for the authority of a website based on its backlink profile. DR (Ahrefs Domain Rating) – This score is out of 100 and highlights the strength of the backlink profile of that site. , "dofollow" links with a higher domain rating (DR). It shows estimated traffic data for pages and domains. Domain Rating – Ahrefs’ measure of the quantity and quality of links pointing to an entire domain. Domain Rating (DR) and URL Rating (UR) are the measurements Ahrefs uses to rate the backlink profile of a site. The platform offers a range of features, including keyword research, backlink analysis, and content exploration. You’ll be automatically redirected to the Overview 2. Ahrefs Mean Adjuster; Ahrefs Max Adjuster; Ahrefs uses a combination of Google Keyword Planner data and click-stream data to create a model that estimates traffic going to a page on a website. That. The more and higher-quality. Once your score is in the 50-60 zone, it’s really strong and once you’ve cleared that and you’re in the 60-100, you’ve got an excellent domain authority score. In addition to SERP History, Ahrefs also breaks down the 10 results based on Domain Rating, URL Rating, number of backlinks and more. Domain Rating (DR) adalah metrik yang digunakan untuk mengukur kekuatan dan otoritas suatu domain. Make an account on Ahrefs and log in. It costs $999 per month or $9990 per year. The free tool above shows your website’s “authority” as calculated by Ahrefs (i. com at just 75. Berikut ini adalah beberapa cara untuk meningkatkan rating domain website Anda: 1. The linking page has a “noindex” attribute and therefore we don’t count links from it (this is debatable, but that is what we have decided to do for the time being). It also instructs the browser to behave as if the “ noopener ” is specified in the “rel” attribute. DR is measured. The DR strength is measured on a logarithmic scale from one to 100, with 100 being the strongest domain rating available. It runs on a scale from zero to a hundred. 4% of domains made up the DR 0-20 range. Ahrefs Alerts. Keyword stemming refers to Google’s capacity to recognize and understand the different forms of the same word in a specific search query. It took Netlify 1 year to grow from a 25 to a 71 with 304 referring domains. For example, they may be searching for something on YouTube, chance upon your video, and watch it: They now know you exist. ( Backlinko) 53. Both internal and external backlinks links are taken into account when calculating URL Rating. This means that, in theory, signals to the original URL are permanently passed to the new one after a year. Ahrefs is aimed at a range of customers, including content marketers, agencies, bloggers, ecommerce owners, and more. Dns Rating is a proprietary Ahrefs metric that shows the link popularity of your website compared to all other websites in the world. To help you determine a site’s domain authority, Ahrefs shows you each site’s Domain Rating (DR). Locate MozBar and click on the pin icon to pin the MozBar in your browser. , United States). At Ahrefs, we have UR and DR. Make up your own ratings. To check your organic traffic in Site Explorer, you can: Plug in your domain and scroll down to the Overview 2. Link quantity and quality correlate with higher rankings for all URLs on a domain in search engines. Similarly, DA and DR both are units defined by Moz and ahrefs. Ahrefs, Moz and Semrush assign scores to websites to indicate how much ‘authority’ they have — a ‘Domain Rating,’ ‘Domain Authority’ or ‘Authority Score’ respectively. UR is somehow similar to Google’s PageRank. DR is a proportion of the amount and nature of the backlinks going to the whole area, while UR rates the backlinks going to a particular page. Set the SERP features filter to “Where target ranks” and check “Featured snippet”. Domain Rating (DR) is a metric developed by SEO software suite, Ahrefs, that reveals the strength of a website’s backlink profile (in both quality and size). 1. Domain Authority is a Moz metric that predicts a website’s performance on search engines. Which shouldn’t come as a surprise, because Ahrefs’ Domain Rating metric (shows the strength of a website’s backlink profile) correlates well with Google rankings. The difference between search engine optimization (SEO) and search engine marketing (SEM) is that SEO focuses on getting traffic from organic search, whereas SEM focuses on getting traffic from organic and paid search. Ahrefs is the ultimate SEO toolkit that savvy businesses and individuals turn to for leveling up their website's ranking in search engines worldwide. However, slugs can also contain. 3. The first step of a SERP analysis is to get a rough sense of the traffic opportunity and ranking difficulty opportunity. FeaturesAhrefs nor Moz seem to consider domain age (correct me if I'm wrong) and content quality, latter of which is understandable tho considering what kind of undertaking training NLP for multiple languages is. And if your site has a similar Domain Rating to your competitors, you can generally assume they are easy to rank as well. Ahrefs measures DR based on a website’s link profile. Crucially, Ahrefs uses its own proprietary ranking called “Domain Rating”, instead of Moz’s “Domain Authority” algorithm. Ahrefs Mean Adjuster; Ahrefs Max Adjuster; Ahrefs uses a combination of Google Keyword Planner data and click-stream data to create a model that estimates traffic going to a page on a website. It is simple to improve the domain authority and page rank, but an SEO can use some effective strategies to boost the website ranking in the search engine results. The UR of these sites is all over the place as you go down the rankings. That means, that 85% of searchers are not likely to click on the result as they might be finding the results within SERPs. AHREFs have stated that Domain Rating does not factor in other variables such as link spam, traffic, domain age, etc. But pitting Mangools vs Ahrefs highlights its drawbacks. Domain Rating (DR) looks at the quantity and quality of external backlinks to a website. That means you’ll need to target topics your potential customers are searching for. The higher a website's Ahrefs domain authority, the stronger its potential to rank higher in search engine results. What is Ahrefs Domain Rating? Ahrefs Domain Rating (DR) is a metric developed by Ahrefs, a leading SEO tool, to measure the authority and strength of a website's backlink profile. Website authority is an SEO concept that refers to the overall “strength” of a particular domain. DR, on the other hand, stands for Domain Rating, which measures the overall authority of an entire domain. We need some sense of a benchmark so we can try to compare one thing to another, but at the end of the day none of these metrics mean a thing. Similar to Moz’s Domain Authority, Domain Rating is a website authority score that runs on a scale from zero to a hundred. Every keyword research tool asks for a seed keyword, which it then uses to generate a huge list of keyword ideas (more on that shortly). Use Google Trends to find “out of the box” keyword ideas. Ahrefs offers four different pricing tiers: Lite at $99 a month – ideal for small businesses and freelancers. 15/number of pages on the internet) + 0. It’s easy to get started tracking keywords with Ahrefs. competitor_ahrefs_clean_dtypes = competitor_ahrefs_cleancols. Ahrefs DR (Domain Rating) is a metric that measures the authority of a website’s backlink profile on a scale of 0 to 100. Domain Rating (DR) is an Ahrefs metric that shows the relative strength of a website’s backlink profile. Domain Authority scores range from one to 100, with higher scores corresponding to greater likelihood of ranking. URL Rating (UR) – points on a scale from 0 to 100, showing the "strength" of a specific link, e. g. 2. If you’re a seasoned guest blogger then set the “Domain Rating” from 50 to 70. Once you’ve established there’s been a Google update, you’ll need to check its date against your total organic traffic to see if there’s been a drop at the same time. Ahrefs Domain Rank is a metric developed by Ahrefs, a leading SEO tool, to measure the authority and strength of a website's backlink profile. You can then use the Middleman Method to direct some of that ‘authority’ to the pages that you want to rank. Domain Rating (DR) is a metric developed by Ahrefs, while Domain Authority is a metric from MozBar. What is link exchange? Link exchanges are a quick way to receive backlinks. Crucially, Ahrefs uses its own proprietary ranking called “Domain Rating”, instead of Moz’s “Domain Authority” algorithm. Domain Rating uses a proprietary algorithm to measure backlink quantity and quality, the authority of linking websites, and the relevance of links - all in one. If you are on the "Lite" plan, exports are limited to 2,500 rows. Backlinks or inbound. How does Ahrefs calculate Domain Rating? A domain rating is a metric developed to help predict how likely a domain, subdomain, or page will rank in search engine result pages (SERP). It was developed by Ahrefs, a popular SEO tool provider, and was first. In this guide, we’ll cover: Types of organic search results. So, if you’re new to guest blogging, set it from 30 to 40. domain/*, domain/*, Prefix and URL mean? What are broken backlinks? What is Ahrefs Rank (AR)? What are broken links?Ahrefs rank. e. Choose a keyword. Should this mode be applied to results from and all of the subdomains of like will be provided. To check your SEO score you need to enter the domain name or URL into the given field of an SEO checker and click “Check SEO Score”. 1. When it comes to ranking in Google, there are plenty of factors at play. The DR score ranges from 1 to 100, with higher numbers indicating better quality backlinks. Use the referring domains and pages graphs in Ahrefs’ Site Explorer to quickly identify spikes in your backlink profile. You also agree to: (a) provide true, accurate, current and complete information about yourself as prompted by any applicable Service's registration form (the "Registration Data") and (b) maintain and promptly. But there’s more to it. Each request to domain_rating costs 1 row. While Ahrefs can (slowly and painfully) gather keyword ranking data from external domains, Moz can’t do it at all. Ahrefs has an astounding Content Explorer tool also. In other words: Majestic isn’t an all-in-one tool that does keyword research, SEO site audits and on-page SEO analysis. Example 2 We have a Top Level Domain (TLD) of , subdomain of and the subdirectory of. (If you search for multiple keywords, use the search operator "allintext" to get more relevant results. 2. Domain Rating (DR) and URL Rating (UR) are the measurements Ahrefs uses to rate the backlink profile of a site. The fundamental difference between domain authority and page authority is what precisely is being measured – in other words, PA predicts the overall performance of the specific web page in particular (ie, a particular article on your website) whereas DA predicts the overall performance of your entire website as a whole. DR stands for Domain Rating. UR is a page-level metric, whereas DR is a domain-level metric. Domain rating is a crucial SEO metric developed by Ahrefs to assess a website's authority and strength. Use Ahrefs Webmaster Tools. In that case, it treats the redirect as a 301. This lists every page that links to your site, including metrics like Domain Rating (An Ahrefs proprietary metric similar to Domain Authority; this hints at the quality of the link), traffic, anchor text, target URL and date first seen. Domain Rating is a metric tool developed by Ahrefs to gauge your website’s backlink profile. The rating assigns points out of 100 which considers the number and quality of links you get from other domains. Website authority is calculated based on different factors, depending on the specific tool used in the. Use the referring domains and pages graphs in Ahrefs’ Site Explorer to quickly identify spikes in your backlink profile. 2. To recap, what we do at Ahrefs is take all the sites we know about and remove many spam and inactive domains, then add some for subdomains on sites like blogspot. It will give you tons of insight into your competitors and you will make much better marketing decisions. It’s rather similar to the one in SEMrush, where you type in up to five sites (your website and the competition) to compare them side-by-side. For example, if your main site sits on domain. This website ranking measure is determined on a logarithmic scale, and the score ranges from 1 to 100, 1 being where all new websites start and move on up from there. The difference (delta) between the number of referring domains on the start date and the end date of the data range. When using Ahrefs’ Service, you represent that you are of legal age to form a binding contract. Domain Authority Vs Domain Rating: The Main Differences. Importantly, it doesn’t just do all this for expired domains listed on Godaddy — it also does it on smaller domain registrar auctions like Snapnames, NameJet, and Dynadot. 2. Link Profile – Assessment of all of the links that a website has. It is measured on a logarithmic scale from 0 to 100, with the latter being the strongest. The free tool above shows your website’s “authority” as calculated by Ahrefs (i. Majestic SEO is an SEO software tool that specializes in link analysis. You come back and tell me either in inches or meters. Rank Tracker – Our most popular solution for. 0 report to see the best-performing pages. Moz’s tool allows businesses to check Domain Authority to “predict how likely a website is to rank on search engine result pages (SERPs). Domain Authority is based on data from our Link Explorer web index and uses. This tool is remarkably user-friendly and precise, offering insights into a. txt files. Ahrefs is the closest you can get to an ‘essential’ tool if you are a serious content marketer or SEO. Link equity or “link juice” is a level of authority or value that is passed from a linking page to the page or pages it links to. There have been a few studies done on the accuracy of this number and you typically see that it underestimates traffic. Domain Rating (DR) URL Rating (UR) SEO software companies came out with their own metrics. It should redirect, and you should see a 301 response code on the toolbar. Enter your seed keywords. 2. It comprehensively analyzes your website’s backlink profile, including the UR of individual pages. 0. But this functionality goes beyond mere keyword suggestions, it also touches on relevant keyword. Last year we increased organic traffic to our website by 250%. – The main factor in measuring Ahrefs DR is backlinks. While they are both backlinks-based metrics, UR compares pages to pages, whereas DR compares domains to domains. You can use it not only for keyword monitoring but also for your entire SEO strategy. It indicates how strong an individual page’s link profile is on a scale of 0 to 100. Website health. What is Domain Rating (DR)? Find out what Ahrefs Domain Rating (DR) is and how it is calculated. Website Authority Checker (Ahrefs) Like Moz, Ahrefs is a well-known SEO tool. Most often, a harmful crawler will hog your bandwidth, causing pages to slow down and hurting your site’s user experience. One term you may. So what does this mean? Technically, a link from a page with a higher UR could pass more immediate “link juice”, even if it’s on a site with a. That’s how we come to our total domain count of ~175 million. A good way to reduce that is to balance advertising with cheaper and often more. Meta charset. Now, it’s important to note that a sudden increase in referring domains could be a good thing. Ahrefs’ Domain Rating (DR) is a good indicator of the strength of a site’s overall link profile. But if you are not sure who your competitors are… #5 – View Competing. g. Give a Try to Ahrefs Now. As a result, they would get a lift and outrun you. Moz. FAQs & Troubleshooting. 1. 2. It uses Ahrefs’ Domain Rating algorithm to calculate how many backlinks you have and then compares those numbers with other domains in your niche to determine their relative strengths. Top SEO statistics. Get a high-level overview of the SERP. DR ranges from 0 to 100, with higher numbers indicating a stronger. Based on Ahrefs’s study, there are three things you can. Moz came out with domain authority (DA), page authority (PA) and MozRank. SaaS SEO: The Ultimate Tried & Tested Guide. Follow these steps to check Domain Rating:. Core Web Vitals. DR dikembangkan oleh Ahrefs, salah satu alat SEO terkemuka yang memberikan data dan wawasan tentang kinerja suatu situs web. According to Ahrefs, the Domain Rating of a website reflects its authority, but it is different from Moz’s. Its pricing starts at $99 per month. Moz Domain Authority and Ahrefs Domain Rating have a number of things in common. Everything in this section requires nothing but the Overview report (i. Like Moz's domain authority checker, Ahrefs’ domain authority tool is called Website “Authority” Checker. Yes, there is variance in the data. If it has a link from the New York Times and Forbes, that it has two referring domains. The backlink referring page metric shows the number of unique pages that are linking to a website, which is a key factor in determining its authority and credibility. It runs on a scale from zero to a hundred. The relationship between domain authority and search engine rankings. It's essentially a less granular version of Ahrefs Rank (AR). What is a referring domain? Referring domains are domains from which the target website or web page has one or more backlinks. Today, we update our index with the freshest backlinks on the web every 15 minutes, and our crawler processes up to 8 billion pages a day. Downloading backlinks from ahrefs. To find a good niche, you first have to know what you’re looking for. Ahrefs is a leading SEO software suite with a robust list of features, including backlink analysis, keyword research and technical SEO audits. 1K for the last 30 days, this means that the target has 1100 more linking domains than 30 days before (note - bigger numbers like this one are rounded in the dashboard). This is determined by quality and size. In Ahrefs index, less than 1% of domains made up the DR 20-100 range, while 99. If a user puts a website into Ahref's Site Explorer, then he can check its UR. You can use the Ahrefs platform (or Semify’s white label dashboard!) to determine the Domain Rating of any site and take a closer look at the backlinks being considered. It is a score that ranges from 0 to 100, with higher scores indicating a stronger and more authoritative backlink profile. This puts Ahrefs above Moz for this feature, especially since Ahrefs can also generate ranking reports the same as Moz. It’s based on the number and quality of backlinks that point to it. Domain authority (DA) is a search engine ranking score that predicts the likelihood of your website ranking on a search engine results page ( SERP ). It also allows users to perform keyword research and measure important metrics like search.